Cuatro Vientos

CUATRO VIENTOS

Veracruz, Mexico

2022

Cuatro Vientos is a high-quality coffee brand backed by a traditional, complex process dependent on specific atmospheric conditions that bestow distinction and prestige to the product. As if it were a treasure, its search is rewarded in the high areas of the state of Veracruz, Mexico, being the only place for the collection of coffee beans that will meet the expected flavor.

 

It is a brand that is guided by the tradition and culture of Mexico. The worldview of our ancestors attests to a past in which honoring different gods was the way to make sense of any event. This ceremonial past encompasses traditions from diverse cultures throughout Mexico, all of which share mysticism and introspection through celestial rituals that explained their reality.

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Ethiopian Wolf Coffee

ETHIOPIAN WOLF COFFEE

Addis Ababa, Ethiopia
2020

Ethiopian Wolf Coffee is a coffee brand sourced, roasted and packed in Ethiopia. The concept around the brand is the Ethiopian wolf, one of the rarest species in the world, within the idea of coffee as an endemic specie to the land before it was introduced to the rest of the world.


Nowadays, coffee is grown in every corner of the world. Yet, there is still nothing like the original taste of Ethiopian coffee.

Mvteria

MVTERIA

Mexico City, Mexico
2020

A brand without limits that crosses the borders of different disciplines and products. A mix between classic and contemporary. Between conservative and bold.

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UBHDS

UBHDS

Valencia, Spain
2020

Urban Heart Design Soul is a streetwear label reflecting a sense of unique and extravagant style with limited collections inspired in 80’s hip hop culture.

 

The logo and the compositions allude to the cassette boxes of the time (RUN DMC was the main reference), while the graphic elements recreates the context where the culture lived, such as graffiti and cassettes, complemented with extravagant colors and bright details with the use of foil.

 

T-shirt illustrations: Ana Cuna for UBHDS. Photos where t-shirts appear are just for illustrative purposes and are property of UBHDS.

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Cortesanto

CORTESANTO

Oaxaca, Mexico
2019

Cortesanto is a premium artisanal mezcal from agave espadín produced in Oaxaca, Mexico. The concept dates back to several centuries ago with the idea of knights and swords. The name comes from the union of the words “Corte” (cut) and “Santo” (holy), because the cut of agave is a key part of the mezcal production process, a drink that was considered holy / sacred by ancient pre-hispanic peoples.

 

The brand represents the modern knight; the hard-working, dreamer and brave man. For this reason, the graphic was created from the figure of the paladin: that knight distinguished in the war by his brave and noble achievements.

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Pure Diamond Salt Co

PURE DIAMOND SALT CO

California, USA
2019

Pure Diamond Salt Co is a flower of salt brand. The product is harvested by hand in Mexico and distributed in the United States. It seeks to highlight the health benefits that this type of salt grants.

 

Our work started with naming, using purity as the main brand attribute, which is transmitted throughout the graphic line of branding and packaging.

 

Lines and dots represent traditional craftsmanship of the process of collecting salt, while the colors refer to the purity and brightness reflected by the sun when make contact with the salt mountains.

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Mirage

MIRAGE

Dubai, United Arab Emirates
2021

Mirage is a travel and tourism experiences magazine in the Middle East, with documentary, photographic and informative contents about the places of interest in the area.

 

For this project we develop branding and editorial design, proposing a contemporary and globalized idea of this geographical area, moving away from the stereotypical idea to which it is commonly associated.

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Tyson

TYSON

Queretaro, Mexico
2019

Tyson is a Mexican tools brand. The main communication attribute is the strength and resistance of the tools. This idea mixed with the brand’s name led us to propose a graphic line that refers to the box: black backgrounds, red lines as detail of the ring, big photos of the product and layout inspired by retro box posters.

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Marcado

MARCADO

Nevada, USA
2019

Marcado is an accessories brand with 80’s vibes. They design and produce straps and pins that allows people to customize their bags and accessories.

 

The concept starts with the name Marcado (marked), because that’s exactly the purpose of the brand: to mark your accessories with your own style. The color palette came from visual references from 80’s fashion, with an eccentric mixture of materials and colors. Typographic selection contrasts with the retro vibes, and gives to Marcado a fashion brand look.

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Creol

CREOL

Tabasco, Mexico
2018

Creol is a workshop focused on interior design, luxury furniture and high-end decoration pieces made with exclusive materials from different parts of the world, by Mexican hands.

 

The name refers to the mixture and diversity of each material’s origin, so the final product is a combination of different regions and cultures around the world. The sobriety of black and white materials in combination with gold details gives to the brand a luxury and exclusive look.

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