Strade

STRADE

Monterrey, Mexico

2022

Strade is a brand that merges luxury, streetwear, and technology, designed for those who see fashion as a canvas for self-expression. With a focus on art, innovation, and lifestyle, Strade offers a unique digital experience that goes beyond typical online stores. Here, creativity meets customization, allowing users to transform products like sneakers into one-of-a-kind art pieces through cutting-edge technology.

The platform connects artists from around the globe with passionate sneakerheads, building a community where art and fashion collide in the metaverse. Strade not only revolutionizes personalization but also redefines how artists showcase and monetize their work, positioning itself as a leader in the new era of digital design.

Back to work

SCREEEEN

CDMX, Mexico

2023

Screeeen is an audiovisual production company specializing in the creation of film and video content, focused on powerful and visually impactful stories. Using an interdisciplinary approach that integrates advanced technology and new media, Screeeen develops unique projects that stand out for their quality and originality. Its team, passionate about creativity and innovation, produces animated videos, motion graphics, and film productions that captivate and linger in memory.

Visually, the brand pays homage to the transition of media, drawing inspiration from productions distributed on cassettes and audiovisual elements from the late ’90s and early ’00s.

Back to work

SVI Energy

SVI ENERGY

California, USA
2021

SVI Energy is a company that produces and supplies green hydrogen to mitigate global warming through the development and integration of vanguard technologies, fueling efficient solutions in the mobility and industrial sector worldwide.

Back to work

Sneakrs

SNEAKRS

Monterrey, Mexico
2021

SNEAKRS is a limited edition sneakers, clothing and accessories marketplace. A community where members have access to news, content and the best products in the world.

The project communicates 4 axes: the streets as the place where streetwear was born, technology as the medium where the brand lives, luxury as an attribute acquired from limited products and the historical and nostalgic value of the sneakers they used on the field.

The contrasting typographic selection, the use of a secondary logo, the typographic modification in the “S” of the main logo, the use of silver foil and subtle paint stains that allude to graffiti convey the aforementioned axes. All this framed in a direct and clear graphic line, which tells us about the accessibility of the platform.

Back to work

SESA

Mexico City, Mexico
2019

SESA is a company that provides quality sustainable energy solutions, guaranteeing the safety of people and facilities, ensuring the integrity of the environment. Our work was developed a visual identity that conveyed the sense of environmental responsibility and clean energy for a corporate sector.

The graphic line remains sober in order to communicate corporate values, using a logo with custom typography, and an isotype created from the two “S” in the name, forming a figure that evokes a cycle, related to renewable energy.

The color palette conveys a much younger feeling, creating a mix between a consolidated company with a young touch. In addition, each color is assigned to a different type of energy.

Back to work

Foliado

FOLIADO

Mexico City, Mexico
2019

Foliado is an online platform selling exclusive sneakers and accessories for sneaker lovers. This is a very competitive market in Mexico, and the offer seems to be very similar: bold elements and strongly associated with the streets. For this reason Foliado proposes a clean identity that is far from any urban association, breaking with what is offered by the competition.

The name and concept of the brand come from the idea that each product is limited, so it is authenticated with a folio number, guaranteeing that each piece is legitimate.

Its simplicity, in addition to serving as an element that differentiates the brand with respect to the competition, results in each product standing out on the website, this being the protagonist.

Back to work

Pilot

PILOT

Mexico City, Mexico
2013

Pilot is a concierge company specializing in relocations in Mexico City. Their services range from dealing with real estate and school seeking, to planning tours and trips. They are experts in handling personal lifestyle of it’s customers.

Based on the above, the name is a simple analogy: one who guides or directs a course of actions for others. That’s Pilot; a simple word whose meaning conveys the real work of the company.

By this idea arises the universality of airspace, reflected in blue and accented with small details in pink. A rectangle provides the sense of security and this is complemented with a triangle pointing forward and upward to create a universal, strong and purposeful brand.

Back to work

VSL JRNL

Queretaro, Mexico
2017

VSL JRNL is a curated design gallery, showcasing aesthetic design work from all the world. Its purpose is to inspire designers and push the creative community to make the highest possible level work.

For this project we proposed a simple non-obstructive identity based on typography and white spaces, creating a digital frame to showcase the content.

The typeface was created specially for this project. We needed a strong type to mark titles, but at the same time respecting the images as main focus. The result is a semi-bold condensed display typeface that works as main logotype and in the titles.

Back to work

Aesthetic Inspiration

AESTHETIC INSPIRATION

Queretaro, Mexico
2016

Aesthetic Inspiration starts as a curated gallery on Instagram, featuring photos under similar minimalist and aesthetic standards. Then it evolved into a blog, in which, besides showing the curated photo gallery, publishes stories related to photography.

We started with a direct name surrounded with a minimal, classy and aspirational identity, so people can percibe it as a brand, not only as an Instagram account.

Back to work

Category: Technology

STRADE

SCREEEEN

SVI ENERGY

SNEAKRS

SESA

FOLIADO

PILOT

VSL JRNL

AESTHETIC INSPIRATION