BRANDING / PACKAGING
Anec. (anecdote) is a perfume brand from Qatar with 4 fragrances for men and women. For this reason, the brand have a minimal and neutral look with an elegant touch.
The concept behind the brand focuses on the facts that precede an anecdote: memories, notes and books. Each fragrance corresponds to a different chapter, comparing the brand with a story. This is why we took different elements related to old notes: typewriter texts, spaces or drafts of a book.
For this project we designed the visual identity and perfume and oil bottles with their respective packaging.