NAMING / BRANDING / PACKAGING
Cortesanto is a premium artisanal mezcal from agave espadín produced in Oaxaca, Mexico. The concept dates back to several centuries ago with the idea of knights and swords. The name comes from the union of the words “Corte” (cut) and “Santo” (holy), because the cut of agave is a key part of the mezcal production process, a drink that was considered holy / sacred by ancient pre-hispanic peoples.
The brand represents the modern knight; the hard-working, dreamer and brave man. For this reason, the graphic was created from the figure of the paladin: that knight distinguished in the war by his brave and noble achievements.