California, USA
2021
SESA is a company that provides quality sustainable energy solutions, guaranteeing the safety of people and facilities, ensuring the integrity of the environment. Our work was developed a visual identity that conveyed the sense of environmental responsibility and clean energy for a corporate sector.
The graphic line remains sober in order to communicate corporate values, using a logo with custom typography, and an isotype created from the two “S” in the name, forming a figure that evokes a cycle, related to renewable energy.
The color palette conveys a much younger feeling, creating a mix between a consolidated company with a young touch. In addition, each color is assigned to a different type of energy.
Mexico City, Mexico
2017
SVI is an independent inspection company, focused on supervision, testing and technical audits of international companies. With a deep knowing of the oil & gas processes, SVI has acquired through the years a deep knowledge of the main manufacturers in America and Worldwide.
For the identity we take 3 main axes: it’s an international company, with 20 years of experience and that the services they offer are completely technical. These points were our start point for the colors, typographic selection and graphic style in general.
Finally, as a specific requirement, we created a phoenix symbol, which functions as a sort of stamp and complements the identity.
